Fighting for consumers attention

All market participants are fighting for limited consumers attention. Why would anyone want to grant you permission for their most limited resource – time?

Wa are building a platform that will provide tools for companies that will enable them to take advantage of the micropayments over the Lightning. The platform provide:

• simple promo landing page builder

• surveys page builder

• dashboard with instant statistics

• lightning payments infrastructure build-in

Purpose:
- User will be paid for their time/attention
- Intermediaries are removed from the value chain – there is more for the company and user
- Potential for lowering marketing costs and market research costs
- instant feedback for campaign or survey with visual elements, ready for presentations
- micro-payment support over the Lightning

DEMO Usecases

a) Advertiser’s challenges:
- Difficult to measure the real audience reached.
- No additional value for users when exposed to the ads.
- Value transfered to marketing/advertising agencies and large platforms (google, FB, LinkedIn…).
- Lack of interest from users to watch/consume ads/content.

b) Market research (survey) challenges:
- difficult to find motivated audience,
- problem with the micro payments to the participants,
- participants might be located all over the world,
- the results usually delivered within weeks.

Example 1 - Ads/content:

be-paid.netlify.app/ (demo site)
A company is launching a new product and is planning a campaign. Instead of spending a large sums on ads through traditional and digital channels, they decided to utilize the technology to have more direct relationship with the users. Company wants to share some value with them if they are willing to give them a couple of minutes of their attention.

Company use our platform to build a dedicated landing page with the simple flow through which the user is being introduced to new product/service. User is guided through the process and if the content had been consumed, a user is compensated with value, represented by satoshis.

Example 2 - surveys

be-paid.netlify.app/survey/ (demo site)
Company needs to make a survey about new product/service or collect any other feedback from the market. The platform enables them to simply build the survey and take feedback directly from customers in exchange for satoshis. Users need to fill out the survey and receive satoshis after complition. The data is transferred instantly, processed and available almost in real time. Results are presented in charts, graphs and tables/spreadsheet on the dashboard.
be-paid.netlify.app/results/ (demo stat)